Lady Gaga launch Polaroid Grey Label products at the 2011 International Consumer Electronics Show in Las Vegas, Nevada. Singer, 24, she works as Polaroid’s new creative director and supported introduce the first trio of Grey Label products which include a mobile printer, an immediately digital camera and camera glasses.
Gaga described to MTV News, “It’s been a really long and exciting and grueling and inspiring process with Polaroid, and we’ve really done everything we can to improve the instant camera to make it new and make it compatible with the digital era. I wanted to create products that I knew they would love to use."
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